- Jalan Kiara Batu WP Kuala Lumpur Malaysia 50480

Lokasi Kerja
Penerangan Kerja
Kelayakan
Plan, develop and execute content marketing strategies aligned with the company’s marketing and business objectives.
Manage and create content across multiple digital platforms, including Xiaohongshu (RED), Douyin, TikTok, Facebook, Instagram, WeChat, Google Business Profile and company website.
Develop engaging content including social media posts, short-form video scripts, articles, campaign materials and website content.
Conduct keyword research and SEO content optimisation to improve organic search visibility and website traffic.
Research industry trends, competitors, customer needs and search behaviour to identify relevant content opportunities.
Plan and execute marketing campaigns, promotions, exhibitions, events and other brand activities, both online and offline.
Coordinate content production, including copywriting, visual direction and short-form video content.
Monitor and analyse content, social media, website and campaign performance, and optimise strategies based on data and results.
Develop content and marketing initiatives that support brand awareness, customer engagement, lead generation and conversion.
Maintain content calendars and ensure consistent brand messaging across all marketing channels.
Work closely with internal teams and guide junior team members on content execution when required.
Tanggungjawab
Minimum 3 years of relevant working experience in Content Marketing, Digital Marketing, Social Media Marketing or a related field.
Diploma or Degree in Marketing, Digital Marketing, Mass Communication, Advertising, Business or a related discipline.
Strong Chinese writing and communication skills are required, with good command of English. Bahasa Malaysia is an added advantage.
Hands-on experience managing multiple social media platforms, particularly Xiaohongshu, TikTok/Douyin, Facebook and Instagram.
Strong content planning, copywriting and storytelling skills.
Good understanding of SEO, keyword research, search intent and website content optimisation.
Experience in planning and executing marketing campaigns, promotions or events.
Familiar with digital marketing analytics and able to evaluate content and campaign performance.
Understands how content and digital marketing contribute to traffic, enquiries and lead generation.
Able to work independently, manage multiple projects and meet deadlines with minimal supervision.
Proactive, creative and commercially minded, with the ability to turn business objectives into actionable marketing ideas.
Experience in B2B, logistics, international trade, cross-border e-commerce or related industries will be an added advantage.
Manfaat
MRT - JINJANG
0.6 km
MRT - KEPONG BARU
1.0 km
MRT - SRI DELIMA
1.4 km
KTM - KEPONG
1.8 km
MRT - METRO PRIMA
1.9 km
Peringatan Penting
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