Kerja Sepenuh Masa, Marketing Executive di Kiztopia Group - Maukerja

Kiztopia is a leading family edutainment brand dedicated to creating meaningful play experiences for children and families. With multiple concepts and locations across Singapore and the region, we continue to grow through innovation, creativity and a commitment to delivering exceptional experiences.

As part of our continued growth, we are expanding our portfolio with Xventure — our next-generation indoor active sports park designed to inspire movement, challenge and repeat play for older children, youths and families.

Together, Kiztopia and Xventure reflect our commitment to creating engaging experiences that bring people together through play, exploration and active entertainment.

Join us and be part of an exciting growth journey as we shape the future of family and active entertainment across the region!

ROLE OVERVIEW

We are looking for a proactive, creative and hands-on Marketing Executive to support the growth of Kiztopia/Xventure through the planning and execution of integrated marketing initiatives across online and offline channels.

You will be involved in the end-to-end management of marketing activities, from campaign planning and content development to execution, performance monitoring and reporting.

This role is ideal for someone who enjoys taking ownership, thrives in a fast-paced environment and is passionate about building brands, creating engaging content and delivering impactful marketing campaigns.

KEY RESPONSIBILITIES

Marketing Campaigns & Execution

* Plan and execute integrated marketing campaigns, promotions and initiatives across online and offline channels.

* Manage campaign timelines, budgets, marketing materials and deliverables to ensure timely execution.

* Support brand awareness, customer acquisition and engagement initiatives.

* Monitor campaign performance and provide actionable insights and recommendations.

Social Media & Content Marketing

* Plan, develop and coordinate engaging social media content across platforms such as Instagram, TikTok and Facebook.

* Develop marketing copy, promotional content and creative briefs.

* Support content creation, including photography, short-form videos and social media reels.

* Coordinate with creative agencies, content creators and vendors on production requirements.

* Maintain and update website content, campaign information and promotional materials.

Digital Marketing & CRM

* Coordinate digital advertising campaigns across Meta, Google, TikTok and other relevant platforms.

* Monitor digital campaign performance and prepare regular reports.

* Support customer engagement initiatives through email marketing, CRM activities and promotional communications.

Partnerships, Events & Activations

* Coordinate marketing collaborations with mall partners, schools, sports communities, influencers and corporate partners.

* Support brand launches, promotional events and on-ground marketing activations.

* Work closely with internal stakeholders and external partners to ensure effective execution of marketing initiatives.

REQUIREMENTS

* Diploma or Degree in Marketing, Communications, Business or a related field, or equivalent practical experience.

* Minimum 3 years of relevant marketing experience, preferably in campaign planning and execution.

* Good understanding of social media, content marketing and digital marketing.

* Ability to manage marketing activities independently, from planning through execution and reporting.

* Strong organisational and project management skills, with the ability to manage multiple priorities and deadlines.

* Proactive, resourceful and comfortable taking ownership of projects.

* Good written and verbal communication skills, with the ability to work effectively across teams and external partners.

* Creative mindset with an interest in emerging marketing trends, digital platforms and consumer engagement.

GOOD TO HAVE (ADDED ADVANTAGE)

* Experience in the entertainment, attractions, sports, lifestyle, hospitality, retail or leisure industries.

* Hands-on content creation skills, including photography, social media reels and short-form video production.

* Video editing capabilities, with familiarity in tools such as CapCut, Canva, Adobe Premiere Pro or similar platforms.

* Experience in influencer marketing, community partnerships, events or on-ground activations.

* Familiarity with digital advertising platforms, CRM, email marketing or website content management systems.

Candidates with stronger relevant experience and capabilities may be considered for an Assistant Marketing Manager position.

WHY JOIN US?

* Be part of the exciting launch and growth of Xventure, a new active entertainment brand in Singapore.

* Gain hands-on exposure to brand building, integrated marketing campaigns and creative activations.

* Work in a dynamic and collaborative environment with opportunities to take ownership and contribute ideas.

* Grow alongside an expanding regional entertainment group.