Kerja Kontrak, Digital Marketing Specialist di Synergy Staffing WP Kuala Lumpur - Maukerja

2 to 8 years of relevant experience

Proficiency in both English and Cantonese is a must

Mandarin proficiency is an advantage

Eager to learn and thrive in a high-pace, growth-driven environment

Set up, launch, and manage 100+ ad variations per week across Meta platforms (Facebook, Instagram, Threads and Emails)

Run systematic A/B and multivariate tests on creatives, copy, audience targeting, and placements, making data-driven adjustments to maximize performance

Actively track ad performance throughout the day, turning ads on/off based on data signals and performance thresholds

Analyze key metrics (CTR, CPA, ROAS, conversion rates) and continuously adjust campaigns to scale winning ads while eliminating underperforming ones

Optimize daily and weekly ad spend allocation to balance cost efficiency with revenue growth

Work closely with the content and design team to create data-backed, high-performing ad creatives and messaging

Utilize AI to brainstorm hooks and creatives with the creative team

Email/EDM segmentation, remarketing, and automation setup

• Training Provided
• 5 Working Days