Role Overview
Own and execute Mandrill Tech's day-to-day marketing activities end-to-end, from content creation and digital campaigns to exhibitions, company events and marketing materials, with the goal of building brand awareness, supporting sales and generating business opportunities.
Key Responsibilities
1. Content & Social Media
- Plan and manage the content calendar across social media and other relevant channels.
- Handle content from concept, shooting and basic editing to copywriting, publishing and scheduling.
- Create content for products, services, projects, company updates, events and festive occasions, and monitor performance to improve future content.
2. Digital Marketing & Analytics
- Manage website, SEO, email marketing and digital campaigns, including Google Ads.
- Monitor Google Analytics/GA4, social media and campaign performance, and present practical insights and recommendations to management.
- Support SEO and email marketing activities, including coordination with internal content/technical teams where required.
3. Lead Generation & Sales Support
- Support marketing activities that generate enquiries and leads, maintain relevant CRM/lead records and track marketing-generated opportunities.
- Work closely with Sales/BD to provide marketing content, campaign materials and lead information.
4. Brand, Creative & Marketing Materials
- Maintain Mandrill Tech's corporate identity and create marketing materials such as company profiles, presentations, brochures, social creatives and event materials.
- Use Canva and other suitable tools for day-to-day creative work and coordinate external support when required.
5. Exhibitions, Events & Marketing Operations
- Plan and coordinate exhibitions, conferences and external events, including materials, vendors, logistics and on-site support.
- Support internal company events and festive activities, including event content and social media coverage.
- Manage marketing schedules, vendors, assets and reporting, while identifying practical opportunities to improve marketing activities.
Requirements
- At least 2 years' experience in marketing or digital marketing, preferably in IT, software, SaaS or B2B.
- Diploma/Degree in Marketing, Mass Communications, Business or related field. Relevant experience may be considered.
The Kind of Person We Are Looking For
- Takes ownership, sees a task through from start to finish and follows up without being chased.
- Proactive problem-solver, looks for practical solutions and moves things forward even when there is no clear playbook.
- Commercially aware, understands that marketing should support real business goals, not just produce activity.
This Role Is NOT for You If…
- You wait for instructions instead of taking the initiative to move things forward.
- You focus on completing tasks but don't think about the business outcome.
- You avoid follow-ups, difficult conversations or taking responsibility when things don't go as planned.