- Pasir Ris East Region (Singapore) Singapore
Kerja Sepenuh Masa MARKETING MANAGER, Gaji tinggi SGD 7,000 di W NETWORK PRIVATE LIMITED East Region (Singapore) - Maukerja
Kongsi
Simpan
Lokasi Kerja
Penerangan Kerja
Tanggungjawab
Job Summary
Lead marketing activities for W Network’s household appliance and consumer electronics brands, driving sales through performance marketing, KOL collaborations, promotions, and events with support from a Marketing Executive and creative team.
Responsibilities
Develop monthly marketing plans with Sales and E-commerce teams to increase traffic, conversions, and sales across online platforms and retail outlets
Manage Meta Ads and Google Ads campaigns, including SEM and Performance Max, by setting up, testing, and optimizing for performance
Allocate and manage marketing budgets based on business priorities, campaign performance, and expected returns
Monitor ROAS, acquisition costs, conversion rates, and sales contribution, and implement improvements to maximize results
Oversee GA4, UTM, and conversion tracking to ensure accurate campaign reporting and data-driven decision-making
Direct KOL collaborations by selecting creators, defining campaign objectives, content requirements, and paid advertising strategies
Plan marketing support for product launches, roadshows, exhibitions, and promotional events, coordinating with Sales on targets, offers, and budgets
Manage event publicity, KOL involvement, and promotional materials to drive attendance and sales; evaluate event outcomes for continuous improvement
Collaborate with brand partners and the creative team to develop campaign concepts, messaging, and assets, adapting brand content as needed
Guide the Marketing Executive, coordinate campaign timelines, and present campaign results and recommendations to Management
Required competencies and certifications
Minimum degree in Marketing, Business, or a related discipline
At least 5 years of relevant marketing experience managing campaigns, budgets, and team delivery
Proficient in Meta Ads, Google Ads/SEM, and performance optimization
Ability to translate marketing activities into measurable sales results
Working knowledge of GA4, conversion tracking, attribution, and campaign reporting
Experience in KOL marketing, e-commerce, retail promotions, and roadshows or events
Strong commercial judgment, analytical skills, and project coordination ability
Ability to combine strategic planning with hands-on execution in a small team environment
Willingness to support roadshows and events on weekends or public holidays when required
Preferred competencies and qualifications
Experience in retail, household appliance, or consumer electronics sectors
W is a regional company that is active in the distribution and retail of smart mobile devices and lifestyle electronics in Asia, with extensive operations in Singapore.
It’s W mission to enable and enhance connection for people in Singapore and across Southeast Asia. We aim to be the brightes
Lead marketing activities for W Network’s household appliance and consumer electronics brands, driving sales through performance marketing, KOL collaborations, promotions, and events with support from a Marketing Executive and creative team.
Responsibilities
Develop monthly marketing plans with Sales and E-commerce teams to increase traffic, conversions, and sales across online platforms and retail outlets
Manage Meta Ads and Google Ads campaigns, including SEM and Performance Max, by setting up, testing, and optimizing for performance
Allocate and manage marketing budgets based on business priorities, campaign performance, and expected returns
Monitor ROAS, acquisition costs, conversion rates, and sales contribution, and implement improvements to maximize results
Oversee GA4, UTM, and conversion tracking to ensure accurate campaign reporting and data-driven decision-making
Direct KOL collaborations by selecting creators, defining campaign objectives, content requirements, and paid advertising strategies
Plan marketing support for product launches, roadshows, exhibitions, and promotional events, coordinating with Sales on targets, offers, and budgets
Manage event publicity, KOL involvement, and promotional materials to drive attendance and sales; evaluate event outcomes for continuous improvement
Collaborate with brand partners and the creative team to develop campaign concepts, messaging, and assets, adapting brand content as needed
Guide the Marketing Executive, coordinate campaign timelines, and present campaign results and recommendations to Management
Required competencies and certifications
Minimum degree in Marketing, Business, or a related discipline
At least 5 years of relevant marketing experience managing campaigns, budgets, and team delivery
Proficient in Meta Ads, Google Ads/SEM, and performance optimization
Ability to translate marketing activities into measurable sales results
Working knowledge of GA4, conversion tracking, attribution, and campaign reporting
Experience in KOL marketing, e-commerce, retail promotions, and roadshows or events
Strong commercial judgment, analytical skills, and project coordination ability
Ability to combine strategic planning with hands-on execution in a small team environment
Willingness to support roadshows and events on weekends or public holidays when required
Preferred competencies and qualifications
Experience in retail, household appliance, or consumer electronics sectors
W is a regional company that is active in the distribution and retail of smart mobile devices and lifestyle electronics in Asia, with extensive operations in Singapore.
It’s W mission to enable and enhance connection for people in Singapore and across Southeast Asia. We aim to be the brightes
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