Kerja Sepenuh Masa, Influencer Marketing Specialist di Vuly Play Federal Territory - Maukerja

About Vuly Play

Vuly Play is an award-winning Australian company known worldwide for outdoor play equipment, including trampolines, swing sets and monkey bars. We design the safest, highest quality and most fun products on the market. We're headquartered in Brisbane with an established office in Kuala Lumpur, and we're growing fast across international markets.

About the role

Love social media? Know the creators everyone is talking about? Always spotting the next TikTok trend before everyone else? You scroll. You spot trends. You know when a creator is actually good. Now, make it part of your job. Proof your doom-scrolling is actually a skill.

We’re looking for an Influencer Marketing Executive to help VulyPlay find, connect and work with KOLs, KOCs and content creators across AU, NZ, US, CA and Europe.

You’ll be finding new creators, chatting with them, bringing collaboration ideas to life, helping create content and growing our affiliate network.

If you’re social-first, curious, good with people and love finding cool creators, this could be your thing. This is a hands-on role. You’ll spend a lot of time searching, reaching out, chatting with creators, following up and getting things done.

What you’ll be doing

• Find new creators: Search Instagram, Facebook, TikTok and other social platforms for family, parenting, kids, lifestyle and outdoor creators who could be a good fit for Vuly Play.
• Build a creator list: Find and maintain a strong list of potential KOLs and KOCs across AU, NZ, US, CA and Europe.
• Check if they’re a good fit: Look at their audience, content, engagement and overall style before reaching out.
• Manage creator requests: Respond to KOL/KOC enquiries, understand what they’re looking for and find suitable collaboration opportunities.
• Reach out to new creators: Contact creators through DM, email or phone to introduce Vuly Play and our collaboration opportunities.
• Build relationships: Keep in touch with creators and look for opportunities to build long-term partnerships, not just one-off posts.
• Set up collaborations: Work with creators to agree on products, content, timing and deliverables within Vuly’s guidelines.
• Help create content: Work with creators to develop content ideas that feel natural for their audience while supporting Vuly’s marketing goals.
• Support affiliate marketing: Help onboard creators into affiliate campaigns, provide links or codes and track how their content performs.
• Monitor social media: Keep an eye on what parents, families and creators are talking about, including trends, popular content and new creator opportunities.
• Track results: Keep creator information, conversations, collaborations and results up to date in our CRM or tracking system.
• Follow up: Stay on top of creator conversations, product dispatch, content deadlines and campaign progress.

What we’re looking for

• Experience in influencer marketing, social media, KOL/KOC management, content or digital marketing is preferred.
• Strong understanding of Instagram, Facebook, TikTok and other social platforms.
• Good at finding people online and spotting creators who have genuine influence with their audience.
• Comfortable talking to people through DM, email and online meeting.
• Good communication and relationship-building skills.
• Able to manage lots of creator conversations at the same time.
• Comfortable working with numbers such as engagement, reach, clicks, conversions and affiliate sales.
• Strong social media listening skills and awareness of current trends.
• Creative and able to come up with simple, practical content ideas.
• Comfortable working independently and getting things moving without needing to be told every step.
• Mass Communication, Communications, Social Media, Marketing or a related qualification is preferred.
• Fresh graduates are welcome to apply. If you’re active on social media, enjoy discovering creators and have a strong interest in influencer marketing, we’d love to hear from you.

What success looks like

• We have a growing pool of quality KOLs and KOCs across our key markets.
• More suitable creators are responding and working with Vuly.
• Creator collaborations are producing useful content for Vuly’s social and marketing channels.
• Affiliate creators are generating clicks, sales and new customers.
• Existing creator relationships continue to grow.
• Creator campaigns are organised, followed up and completed on time.
• We continue to discover new creators, new content ideas and new opportunities for Vuly Play.

Working Conditions

• Location: Wisma GER, near KLCC
• On site. No Hybrid / No Work from Home

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