Kerja Separuh Masa, Organic Search Specialist - Search Visibility Analyst - SEO Audit Specialist di Be The Standard - Maukerja

Role Description

These roles help improve how easily people find a website through unpaid search. They work with content, marketing, analytics, and web development teams to identify barriers to discovery, prioritise improvements, and measure their impact on relevant traffic and conversions.

The Organic Search Specialist researches search intent, identifies content gaps, and improves page titles, headings, and internal links. The Search Visibility Analyst tracks impressions, clicks, rankings, and conversions by query group and landing page, investigating whether changes reflect shifts in demand, rankings, or click-through rates. The SEO Audit Specialist diagnoses crawl and indexing issues involving redirects, canonical tags, sitemaps, and duplicate URLs, then documents fixes and verifies them after release.

Qualifications

• Degree or diploma in Marketing, Analytics, Information Technology, or a related field, or equivalent practical experience.
• Experience in organic search, search performance analysis, or technical SEO auditing.
• Understanding of how search engines crawl, index, and rank web pages.
• Proficiency with Google Search Console and familiarity with web analytics tools such as Google Analytics.
• For organic search roles, experience mapping queries to landing pages, preparing content briefs, and improving on-page elements and internal links.
• For visibility analysis roles, strong spreadsheet skills and the ability to interpret search and conversion data across pages, devices, or markets.
• For audit roles, experience with site crawlers and the ability to interpret HTTP status codes, robots directives, canonical tags, and XML sitemaps.
• Ability to explain findings clearly, prioritise recommendations by likely impact and implementation effort, and verify changes with content or development teams.