Location:
Singapore
Reports to:
Senior Director, Asia Publisher Experiences
Weare looking for a Senior Publishing Manager to lead publishing performance for
FC Online
across Vietnam and Thailand, in close partnership with Garena.Vietnam represents the majority of the SEA business and is the primary focus of this role. You will be EA's in-region market owner and the internal voice of the Vietnamese FCO community, driving commercial performance, local execution, and long-term growth. Do you have a passion for sports (football preferred) and live service games?
Responsibilities Market & Business Leadership
You will oversee publishing performance and revenue outcomes for Vietnam and Thailand
You will translate regional strategy into applicable local growth plans
You will lead forecasting, business planning, and performance reporting
Identify and guide projects to improve player value and revenue
Partner Management
You will act as EA's primary point of contact with Garena for FCO SEA
Align on business priorities, content roadmap, and execution plans
You will represent SEA market needs to influence partner decision-making
Market Insights & Advocacy
Serve as the in-market expert for Vietnamese players
Provide market, competitor, and community insights to inform strategy
Advocate for local priorities across studio and regional teams
Collaboration
Partner with Studio, Marketing, Finance, Legal, and Insights teams
Support GTM planning and live service execution
Requirements
7+ years' experience in gaming, publishing, product, or digital marketing
An expertise in the Vietnamese gaming market will be highly regarded
Fluency in English and Vietnamese
Experience working with publisher partners in F2P or live service environments
Commercially motivated, with experience in forecasting and data-led decision-making
Electronic Arts is a global leader in digital interactive entertainment. We are creators, storytellers, technologists, experience originators, innovators and so much more. We believe amazing games and experiences start with teams as diverse as the players and communities we serve. At Electronic Arts, the only limit is your imagination. Join us.