Kerja Sepenuh Masa, SEO Executive di Bluesky HR Consultancy Inc. Federal Territory - Maukerja

About the Role

We are looking for a results-driven SEO Executive with a solid understanding of SEO fundamentals and hands-on experience in website optimization. The ideal candidate should have experience working with WordPress and a basic understanding of SEO challenges associated with custom-built websites, including modern JavaScript frameworks such as React and Next.js.

The candidate should also be interested in emerging areas such as AI Search Optimization (AIO) and Generative Engine Optimization (GEO), helping improve website visibility across traditional search engines and AI-powered search experiences.

You will work closely with developers, content writers, and other stakeholders to improve organic visibility, website performance, and search presence. Knowledge of the Thai language is an advantage but is not required.

Key Responsibilities

• SEO Strategy: Execute SEO strategies to improve organic visibility, keyword rankings, and website traffic.
• Keyword Research: Conduct keyword research and identify opportunities based on search intent, competition, and business objectives.
• On-Page SEO: Optimize page titles, meta descriptions, headings, content, internal links, and URL structures.
• Technical SEO: Conduct website audits, identify technical issues, and recommend solutions to improve crawling, indexing, and search engine visibility.
• WordPress & Custom Websites: Manage SEO activities on WordPress websites and support SEO implementation on custom-built websites.
• Content Optimization: Work with content writers to improve content quality, relevance, topical coverage, and alignment with search intent.
• AI Search Optimization (AIO): Apply emerging SEO practices to improve content visibility and discoverability across AI-powered search experiences.
• Generative Engine Optimization (GEO): Help optimize content structure, factual accuracy, and topical relevance to improve its potential to be referenced or cited by AI-powered search and answer engines.
• AI Search Monitoring: Track brand mentions, citations, and visibility across relevant AI search platforms where measurable, and identify opportunities for improvement.
• Off-Page SEO: Support link-building activities and identify opportunities to acquire relevant, high-quality backlinks.
• Performance Monitoring: Track organic traffic, keyword rankings, and other SEO KPIs using Google Analytics 4, Google Search Console, and tools such as Ahrefs or Semrush.
• Competitor Analysis: Monitor competitor websites, keyword rankings, SERP changes, and emerging AI search visibility opportunities.
• Collaboration: Work with developers, designers, and content teams to implement SEO recommendations and resolve website issues.
• SEO Updates: Stay informed about search engine algorithm updates, AI search developments, and evolving SEO best practices.

Essential Skills & Qualifications

• Around 2–3 years of hands-on SEO experience.
• Good understanding of on-page, off-page, and technical SEO fundamentals.
• Practical experience with WordPress and SEO plugins.
• Basic knowledge of HTML, CSS, redirects, canonical tags, *************, and XML sitemaps.
• Familiarity with Google Search Console, Google Analytics 4, and at least one SEO tool such as Screaming Frog, Ahrefs, or Semrush.
• Ability to conduct SEO audits, identify issues, and recommend actionable improvements.
• Understanding of search intent, content optimization, and internal linking.
• Strong analytical, problem-solving, and organizational skills.
• Attention to detail and ability to manage multiple tasks.
• Good communication skills and the ability to work with cross-functional teams.
• Willingness to learn and experiment with emerging AI search optimization practices.

Preferred Qualifications

• Familiarity with SEO challenges in JavaScript-based websites, including React and Next.js.
• Basic understanding of international SEO, multilingual websites, and hreflang implementation.
• Familiarity with structured data and schema markup.
• Basic understanding of AIO, GEO, and AI-powered search experiences.
• Experience monitoring brand mentions, citations, or visibility across AI search platforms.
• Experience working with multiple websites or international markets.
• Knowledge of the Thai language is an advantage but is not mandatory.