Kerja Marketing Intern di Kia Malaysia Federal Territory - Maukerja

Role Purpose

The Marketing Intern will provide day-to-day operational and administrative support to the Marketing Department, with a primary focus on PR & Corporate Communications, events and roadshows, dealer marketing, and marketing vehicle fleet management.

This is a practical, hands-on role suited to an energetic and organised individual who is interested in developing a career in automotive marketing, communications, events or public relations. The intern will support the PR & Corporate Communications Manager and the Events, Roadshows & Dealer Marketing Lead (CX) while helping ensure that marketing activities, media engagements, events and vehicle requirements are executed smoothly and professionally.

A key responsibility of the role will be the coordination and upkeep of the Marketing Vehicle Fleet, ensuring vehicles are clean, fuelled, presentable and ready for media engagements, events and other marketing activities.

Key Responsibilities

1. PR & Corporate Communications Support

• Provide day-to-day administrative and operational support to the PR & Corporate Communications Manager.
• Assist with the coordination of media engagements, interviews, press events, vehicle launches and other PR activities.
• Support the preparation and distribution of press materials, media packs, photographs and other communications collateral.
• Assist with maintaining databases and other PR documentation.
• Assist with coordinating vehicles required for media reviews, photography, filming and other PR purposes.
• Support the organisation and logistics of media events, including invitations, venue requirements, transportation, vehicle preparation and event materials.
• Assist with general corporate communications and other departmental projects as required.

2. Events, Roadshows & Dealer Marketing

Working closely with the Events, Roadshows & Dealer Marketing Lead, the intern will:

• Assist with the planning, preparation and execution of Kia events, activations, exhibitions, launches and roadshows.
• Support event logistics, including vehicles, branding materials, equipment, merchandise and other requirements.
• Assist with the movement and coordination of vehicles for events and dealer marketing activities.
• Help ensure event and roadshow materials are prepared, correctly branded and available when required.
• Support dealer marketing initiatives and the distribution or coordination of relevant marketing materials.
• Liaise with dealers, suppliers, agencies and other external partners when required.
• Provide on-site event support, including event set-up and breakdown where necessary.
• Assist with maintaining records of event equipment, branding materials and marketing assets.

3. Marketing Vehicle Fleet Management

The intern will support the day-to-day management of the Marketing Vehicle Fleet and help ensure that Kia vehicles represent the brand to the highest possible standard.

Responsibilities will include:

• Maintain an accurate schedule and record of all vehicles within the Marketing Vehicle Fleet.
• Coordinate vehicle bookings and availability for media reviews, PR activities, events, roadshows, photography, filming, dealer activities and general marketing requirements.
• Ensure vehicles are clean, fuelled and presentation-ready before being dispatched for any marketing or media activity.
• Conduct basic visual checks of vehicles before and after use and report any damage, warning lights, maintenance issues or other concerns immediately.
• Coordinate vehicle cleaning, refuelling and other routine preparation requirements.
• Monitor vehicle mileage, fuel levels, condition and location.
• Assist with coordinating servicing, maintenance, tyre requirements and other vehicle-related matters with the appropriate internal teams or suppliers.
• Maintain vehicle keys, documentation and handover/return records.
• Coordinate the collection and return of vehicles from journalists, media representatives, agencies, suppliers and internal stakeholders where required.
• Ensure vehicles required for high-profile media or marketing activities are prepared and available on schedule.
• Maintain an organised and professional vehicle storage/parking area where applicable.
• Escalate vehicle availability conflicts or operational issues to the PR & Corporate Communications Manager.

Candidate Profile

Qualifications

• Currently studying toward, or recently completed, a qualification in Marketing, Communications, Public Relations, Media, Business, Events Management or a related field.
• A strong interest in the automotive industry would be advantageous.
• A valid driver's licence is essential, given the vehicle management requirements of the position.

Skills & Competencies

The ideal candidate will be:

• Highly organised, with strong attention to detail.
• Reliable, punctual and able to take ownership of assigned responsibilities.
• Comfortable working in a fast-paced marketing environment where priorities can change quickly.
• A confident and responsible driver who is comfortable handling different types of vehicles.
• Able to coordinate multiple vehicles, activities and deadlines simultaneously.
• A clear and professional communicator, both verbally and in writing.
• Proactive and willing to assist wherever needed.
• Comfortable dealing professionally with journalists, dealers, agencies, suppliers and internal stakeholders.
• Competent in Microsoft Office applications, particularly Outlook, Word, Excel and PowerPoint.
• Able to work independently while also operating effectively as part of a team.
• Willing to occasionally work outside normal office hours when required for launches, events, roadshows or other marketing activities.

What the Intern Will Gain

The position will provide practical exposure to multiple areas of automotive marketing, including:

• Public relations and media relations
• Corporate communications
• Automotive media fleet operations
• New vehicle launches
• Events and experiential marketing
• Roadshows and activations
• Dealer marketing
• Agency and supplier management
• Cross-functional marketing operations

The intern will have the opportunity to work closely with members of the Kia Marketing team and gain hands-on experience of how PR, events, dealer marketing and vehicle operations work together to support the brand.

*This is a paid internship.