Kerja Sepenuh Masa DIGITAL - CONTENT EXECUTIVE, Gaji tinggi MYR 2,800 di MATRIX EDUCARE SDN BHD Negeri Sembilan - Maukerja

Key Responsibilities

1. Social media management

• Develop creative content, including visuals, videos and copy tailored to different target audiences for social media platforms and other relevant digital channels.
• Develop and execute a social media content calendar aligned with the school's marketing objectives, recruitment priorities, key events and promotional materials.
• Stay updated and provide advice on emerging social media trends, content formats, platform algorithms and digital marketing practices to keep the school's online presence fresh, relevant and engaging.
• Monitor engagement.

2. Photography, videography & storytelling

• Independently plan, shoot and edit high-quality photographs and videos for social media, the school website, digital advertising and other marketing purposes including student and teacher interviews, testimonials, event highlights, behind-the-scenes features and promotional videos.
• Capture moments of school life, including classroom activities, student achievements, school events, co-curricular activities, boarding life and campus experiences.
• Develop compelling stories that showcase the school's academic programmes, learning environment, student experiences and unique strengths.
• Identify interesting stories and content opportunities proactively.

3. Digital campaigns

• Planning, execution and optimisation of digital marketing campaigns to promote student enrolment, Open Days, academic programmes, holiday camps and other school initiatives.
• Assist in managing paid digital advertising campaigns.
• Monitor and analyze campaign performance, including reach, engagement, click-through rates, enquiries, lead generation, conversion-related metrics, etc.
• Recommend improvements to campaign content and digital marketing strategies based on performance insights.

4. Brand communication

• Ensure consistency in brand identity, tone of voice, visual presentation and communication standards across all digital platforms.
• Maintain high standards of English in all published content.

5. Website optimisation

• Support regular updates to the school website, including programme information, news, events, promotional campaigns and admissions-related content.
• Assist with search engine optimisation (SEO) and other initiatives to improve the school's online visibility.
• Explore appropriate AI-powered tools and emerging digital technologies to improve user experience and website performance.

6. School events & cross-departmental collaboration

• Provide photography, videography and digital content coverage for school events, Open Days, performances, competitions and other key activities.
• Work closely with academic departments, Admissions and other school teams to identify and develop meaningful content that showcases school life and achievements.
• Coordinate with teachers, students and school leadership to arrange interviews, testimonials, filming sessions and other content opportunities.
• Maintain an organised digital library of photographs, videos and marketing assets for future use.
• Ensure appropriate consent, safeguarding and privacy requirements are observed when photographing, filming or publishing content involving students.

Job Requirements

• Diploma or Bachelor's Degree in Digital Marketing, Marketing, Mass Communication, Multimedia, Media Production or a related discipline.
• Minimum 1–2 years of relevant experience in digital marketing, social media management, content creation or a related field.
• Prior experience in an international school or the education sector would be a distinct advantage.
• Hands-on experience in photography, videography and video editing. Demonstrate a strong understanding of visual composition, lighting, framing, sound and video editing techniques.
• Proficiency in content creation and editing tools such as Canva, CapCut, Adobe Photoshop, Adobe Premiere Pro or equivalent applications. Familiarity with AI-assisted content creation tools and digital marketing technologies would be an added advantage.
• Good understanding of Facebook, Instagram, TikTok, YouTube and current social media content trends.
• Familiarity with Meta Ads Manager, Google Ads, Google Analytics and basic SEO practices would be an advantage.
• Strong written and spoken English.
• Resourceful, proactive and comfortable working independently to identify, plan and execute content opportunities.
• Comfortable interacting with students, teachers, parents and school leadership in a multicultural educational environment.
• Applicants should be able to present a portfolio of previous work, particularly photography, short-form videos, social media content and digital campaigns.

Pay: From RM2,800.00 per month

Benefits:

• Additional leave
• Free parking
• Health insurance
• Meal allowance
• Meal provided
• Professional development

Ability to commute/relocate:

• Seremban: Reliably commute or planning to relocate before starting work (Preferred)

Application Question(s):

• What's your expected monthly basic salary?
• How much notice are you required to give your current employer?

Experience:

• Digital & Content: 2 years (Required)

Work Location: In person