Kerja Sepenuh Masa, Social Media Marketing Manager di Mind Stretcher Education - Maukerja

ABOUT THE ROLE

We’re looking for a Social Media Manager who combines strong creative taste with the ability to make compelling content, build relationships and develop a team.

Reporting to our Marketing Lead, you’ll own the social media direction for Mind Stretcher, Master Speakers and Mind Sparks across Instagram, Facebook and TikTok. You’ll help each brand build a distinct presence, bringing our educators’ expertise, students’ experiences and everyday moments to life in ways that connect with parents and students.

This is a hands-on role. Alongside setting the direction, you’ll develop ideas, create content and take work through to publication. You’ll have content and video production support, with scope to shape and grow the team.

WHAT YOU’LL DO

• Own the social media plan. Set the direction, content priorities and calendar for each brand, supporting brand awareness, community growth and enrolment goals.
• Create strong content yourself. Develop concepts, write scripts and captions, and capture content at our centres, classes and events. Work with production support to bring ideas to life.
• Set the creative standard. Bring sharp judgement to storytelling, visuals, tone and editing. Give clear, practical feedback that improves the work while preserving each brand’s identity.
• Build and lead the team. Manage and develop contributors, set clear responsibilities and delegate effectively. Lead regular brainstorming, contribute strong ideas yourself and help others develop theirs, building a team that takes ownership of both ideas and execution.
• Build strong stakeholder relationships. Work closely with educators, centre teams and marketing colleagues to understand priorities and uncover stories.
• Keep content fresh and relevant. Stay close to social trends and audience behaviour. Test new formats and recurring content series that suit each brand.

WHAT YOU’LL BRING

• Ideally 4+ years of relevant experience in social media or content, with a strong portfolio and experience managing or mentoring others.
• Strong creative taste: an eye for what looks good, feels relevant and holds attention, with the ability to explain and improve creative choices.
• Hands-on writing, storytelling and short-form video skills, with a good understanding of Instagram, Facebook and TikTok.
• A track record of growing social audiences and engagement, with clear examples of your contribution.
• The ability to develop original ideas and bring others into the creative process.
• Strong relationship-building skills: you earn trust, communicate clearly and handle feedback constructively.
• The initiative and organisation to manage multiple brands, prioritise well and follow through.
• An interest in education and an understanding of parents and students will be valuable.

TO APPLY

Share your CV and portfolio, highlighting content you personally created, results achieved and work you led through a team. Please make your contribution to each example clear.