About the Role
We are looking for a proactive and results-driven Business Development Executive to join Sunway XFarms. The primary focus of this role is to drive sales of our own-grown fresh produce, particularly lettuces and other crops, to F&B and HoReCa customers. You will identify and acquire new accounts, build long-term customer relationships, and convert opportunities into recurring orders while working closely with farmers and internal teams to ensure reliable supply and a seamless customer experience.
This is a hands-on opportunity to gain broad exposure to business development within the agriculture and F&B sectors. As part of the Sunway Group, you will work in an entrepreneurial environment that values initiative, resourcefulness, and a strong go-getter mindset.
What You Will Be Expected to Deliver:
- Build and maintain a healthy sales pipeline by actively identifying, qualifying, and acquiring new F&B customers across Klang Valley.
- Take ownership of lead generation and customer acquisition activities, with sales targets/quotas to be discussed during the selection process.
- Use market information, customer data, and basic sales analysis to identify high-potential prospects and prioritize business opportunities.
- Build strong working relationships with restaurant chefs, purchasing teams, outlet managers, and business owners through professional and responsive customer service.
- Stay updated on new F&B outlet openings, industry developments, and market opportunities; attend relevant events and actively network within the F&B industry.
- Work closely with farmers and supply partners to understand crop availability, supply capacity, demand, and market requirements.
- Follow up on customer payments after crop deliveries and support Accounts Receivable (AR) collection and aging management when required.
- Learn and support basic operational processes, including customer delivery coordination, to ensure orders are fulfilled smoothly and reliably.
- Work closely with internal teams to resolve customer or operational issues and ensure a positive customer experience.
- Take on other business development or operational assignments as required.
What We Are Looking For:
- 1–2 years of sales or business development experience; experience in the HoReCa/F&B industry is strongly preferred.
- Strong organizational and time-management skills, with the ability to manage multiple customers and priorities.
- Resourceful, analytical, and able to turn market information into practical business opportunities.
- Self-motivated and dependable, with the ability to work independently with minimal supervision.
- Determined, proactive, and results-oriented, with a strong 'go-getter' mentality.
- Strong communication and interpersonal skills, especially when dealing with chefs, restaurant management, purchasing teams, and business owners.
- Diploma or degree in Business, Marketing, Mass Communications, Economics, or a related field is an advantage but not compulsory. Passion, attitude, and a strong interest in sales and business development are more important.
- Possess a valid driving licence and own a car, with willingness to travel within Klang Valley and as required for business development activities.
Why Join Sunway XFarms?
- Be part of Sunway Group while working in a dynamic, entrepreneurial environment.
- Gain hands-on exposure across sales, business development, customer relationship management, crop supply, and operations.
- Work directly with F&B industry stakeholders and develop a strong network within the HoReCa sector.
- Take ownership of your accounts, develop new business, and make a measurable contribution to the growth of the business.
Pay: RM3,000.00 - RM4,000.00 per month
Benefits:
- Additional leave
- Dental insurance
- Health insurance
- Opportunities for promotion
- Professional development
Application Question(s):
- What's your expected monthly basic salary?
- How much notice are you required to give your current employer?
Experience:
- Business development: 1 year (Required)
Willingness to travel:
Work Location: In person