Kerja Marketing Intern di Cahaya Automotif Federal Territory - Maukerja

1. Job Responsibilities

1. Social Media Management

• Assist in managing the company's social media platforms, including Facebook, Instagram, TikTok and other relevant channels.
• Prepare and publish social media content, including promotional posts, captions, photos and videos.
• Assist in responding to customer enquiries and comments on social media.

2. Content Creation & Design

• Create marketing materials such as promotional posters, banners, advertisements and digital content.
• Assist in producing short videos and reels for vehicle promotions, campaigns and showroom activities.
• Ensure all marketing materials follow the company's branding guidelines.

3. Marketing Campaigns & Promotions

• Assist in planning and executing marketing campaigns, sales promotions and special events.
• Support the marketing team in promoting Proton vehicles, new models and dealership offers.
• Assist in preparing marketing materials for showroom events and roadshows.

4. Digital Marketing

• Assist in managing online advertisements and promotional campaigns.
• Monitor social media engagement, reach and campaign performance.
• Research market trends, competitors' promotions and customer preferences.

5. Photography & Videography

• Take photos and videos of vehicles, showroom activities and company events.
• Assist in creating engaging content to attract potential customers.
• Support the sales team in preparing vehicle promotional content.

6. Administrative & Marketing Support

• Assist in preparing marketing reports and maintaining records of campaigns.
• Coordinate with the sales team to obtain updated vehicle information, pricing and promotional details.
• Perform other marketing-related duties assigned by the supervisor.

2. Requirements

• Currently pursuing a Diploma or Degree in Marketing, Mass Communication, Multimedia, Digital Marketing or a related field.
• Basic knowledge of social media platforms and digital marketing.
• Familiarity with Canva, CapCut, Adobe Photoshop or other design and video-editing tools is an advantage.
• Creative, proactive and willing to learn.
• Good communication and teamwork skills.
• Able to work independently and meet deadlines.

3. Expected Learning Outcomes

• Gain practical experience in automotive marketing and digital advertising.
• Develop skills in content creation, social media management and campaign planning.
• Understand customer engagement and promotional strategies in the automotive industry.
• Learn how marketing activities support vehicle sales and dealership business growth.

4. Key Performance Indicators (KPI)

• Consistency in social media content posting.
• Quality and creativity of marketing materials.
• Timely completion of assigned marketing tasks.
• Social media engagement and audience growth.
• Contribution to marketing campaigns, promotions and company events.

Pay: From RM20.00 per day

Work Location: In person