Company Description Madstreet Media Sdn Bhd is a media agency specializing in media planning and buying across multiple platforms. The team helps clients reach the right audiences through market analysis, audience targeting, and strategic media placements. With a strong focus on transparency and creativity, the company works closely with clients to deliver measurable outcomes such as increased brand awareness, audience engagement, and sales growth. Madstreet Media is dedicated to turning client visions into impactful media solutions that make a tangible difference.
Role Description The Media Planner / Creative Designer is a full-time, on-site role based in Petaling Jaya. This role involves developing media plans, coordinating media buys, and aligning media strategies with client objectives and budgets. The Media Planner / Creative Designer will analyze market and audience data, identify optimal channels and formats, and prepare reports on campaign performance. Day-to-day tasks include creating and adapting visual concepts for digital and traditional media, collaborating with internal teams and clients, and ensuring all creative assets meet brand and quality standards. The role also requires staying updated on new media trends, platforms, and technologies to propose innovative solutions.
Qualifications
- Media Planning and Media Strategy skills to design and optimize multi-channel campaigns.
- Strong Analytical Skills to interpret market data, audience insights, and campaign performance metrics.
- Effective Communication skills to collaborate with clients, internal teams, and external partners.
- Knowledge of New Media platforms, trends, and tools to support modern, data-driven media solutions.
- Proficiency in creative design tools (e.g., Adobe Creative Suite or equivalent) and experience producing digital and print assets.
- Ability to manage multiple projects, meet deadlines, and work accurately in a fast-paced environment.
- Relevant experience in media, advertising, or marketing; agency background is an advantage.
- Diploma or degree in Advertising, Media, Communications, Design, Marketing, or a related field is preferred.