Fresh Meat & F&B Industry
1.
New BusinessDevelopment
– Identify and develop new business opportunities with restaurants,hotels, cafés, caterers, wholesalers, supermarkets, and other F&Bbusinesses.
2.
Lead Generation
– Generate newcustomer leads through cold calling, customer visits, networking, referrals,exhibitions, digital platforms, and industry contacts.
3.
Customer Acquisition
– Approachpotential customers, understand their requirements, present products, andconvert qualified prospects into active customers.
4.
Market Research
– Research markettrends, customer demand, new business segments, competitor activities, andpotential growth opportunities.
5.
Customer Visits
– Conduct regularsales visits, product presentations, meetings, and business discussions withprospective and existing customers.
6.
Product Presentation
– Present freshmeat, chilled, frozen, seafood, and other F&B products according tocustomer requirements.
7.
Quotation &Proposal Preparation
– Prepare quotations, proposals, product offers, and commercialpresentations in coordination with management.
8.
Negotiation Support
– Discuss pricing,quantities, specifications, delivery requirements, payment terms, and othercommercial matters within company-approved limits.
9.
CustomerRelationship Management
– Build and maintain strong long-term relationshipswith customers and key decision-makers.
10.
Key Account Development
– Identifyopportunities to increase business with existing customers through additionalproducts, increased volumes, and new requirements.
11.
Sales Target Achievement
– Work towardassigned sales, revenue, new-customer, and business-development targets.
12.
Product & Market Expansion
– Identifyopportunities to introduce existing products into new customer segments andmarkets.
13.
Customer Requirement Analysis
– Understandcustomer requirements relating to meat cuts, grades, origin, packaging,quantity, quality, pricing, and delivery schedules.
14.
Coordination with Internal Teams
– Coordinate withsales, purchasing, QA, warehouse, logistics, and finance teams to fulfilcustomer requirements.
15.
Customer Feedback & Complaint Follow-Up
– Collect customerfeedback and coordinate with the relevant departments to resolve product orservice issues.
16.
Competitor Monitoring
– Monitor competitor products,pricing, promotions, service offerings, and market activities and reportrelevant information to management.
17.
Sales Pipeline Management
– Maintain anupdated record of prospects, leads, customer visits, quotations, negotiations,follow-ups, and expected business.
18.
Business Development Reporting
– Prepare weeklyand monthly reports covering new leads, customer visits, quotations, newaccounts, sales opportunities, and business results.
19.
Management Support & Growth Planning
– Providemanagement with market intelligence, customer feedback, potential businessopportunities, and suggestions for expanding the company's customer base andrevenue.