Kerja Sepenuh Masa MARKETING MANAGER, Gaji tinggi MYR 5,500 di DOUBLE SS Kedah - Maukerja

1. Strategy & Market Positioning

• Go-to-Market (GTM) Planning: Designing and executing comprehensive launch strategies for new products, solutions, or services.
• Market Research & Insights: Analyzing competitor data, consumer behavior, and emerging industry trends to spot fresh business opportunities.
• Audience Targeting: Defining customer personas and tracking customer decision journeys to optimise conversion rates.
• Brand Strategy: Establishing distinct brand positioning, maintaining strict brand consistency across all channels, and guarding the brand's public reputation.

2. Campaign Planning & Execution

• Omnichannel Management: Overseeing integrated campaigns across digital channels (social media, SEO/SEM, email) and traditional media (print, events, OOH).
• Content Creation Coordination: Leading the creative briefing process and overseeing content strategies that highlight the brand's Unique Selling Proposition (USP).
• Lead & Demand Generation: Crafting campaigns specifically designed to boost inquiries, increase traffic, and directly support the sales pipeline.

3. Financial & Analytical Management

• Budget Allocation: Managing the marketing budget, ensuring cost-effective strategies, and verifying that every dollar spent yields an optimal return on investment (ROI).
• Performance Tracking: Monitoring key performance indicators (KPIs), analyzing website conversion rates, and transforming data insights into sharper, smarter campaigns.
• Pricing & Promotions: Collaborating on pricing analyses and promotional packages to ensure competitive, data-driven market positioning.

4. Leadership & Stakeholder Collaboration

• Team Management: Recruiting, mentoring, and guiding internal marketing professionals, designers, and copywriters.
• Vendor & Agency Relations: Briefing and managing external advertising, media, and PR agencies while holding vendors accountable for deliverables.
• Cross-Functional Collaboration: Partnering closely with sales, product development, and executive management teams to align marketing goals with overarching corporate objectives.

Pay: RM3,500.00 - RM5,500.00 per month

Work Location: In person