Plan and execute integrated marketing campaigns, promotional events, festive celebrations, and mall activations to increase footfall, tenant sales, and brand awareness.
Execute and grow key initiatives to drive new revenue, including the affiliate/partnership program, TikTok live, events/exhibitions, B2B and commercial deals
Strategic Planning: Assists in implementing comprehensive trade marketing strategies tailored to diverse international markets, ensuring alignment with overall brand objectives and local market needs.
Manage and monitor Shopee, TikTok Shop, Lazada and the Bibik Express website, ensuring product listings, pricing and promotions are accurate and up to date.