- Jalan Tun Sambanthan Bandar Kuala Lumpur WP Kuala Lumpur Malaysia 50470

Lokasi Kerja
Penerangan Kerja
Kelayakan
A degree holder, preferably in Marketing, Business, Data Analytics, Statistics, Information Systems, Computer Science, or a related discipline.
CRM, Loyalty, or Digital Marketing experience
Strong analytical and problem-solving skills
Advanced Microsoft Excel and PowerPoint skills
Experience in campaign performance reporting and dashboarding
Experience working with data and systems
Stakeholder and vendor management skills
UAT testing and issue tracking experience
Ability to analyse and translate data into actionable business insights
Loyalty programme experience (e.g. airline, telco, banking, or retail)
Power BI, other visualisation tools
Experience supporting technology delivery or Agile projects
Experience with CRM platforms such as Capillary, Salesforce, Adobe Campaign, or Braze
Additional Details:
Work Location: Kuala Lumpur
Contract Duration: 15 months
Working Hours: 9:00 AM – 6:00 PM, 5 days per week (Monday to Friday)
Hybrid Working Arrangement: 2 days in office, 3 days remote, subject to business requirements
Salary Offered: RM 5,000 - RM 5,500
Tanggungjawab
Performance & Insights
Monitor and analyze loyalty, CRM and App performance.
Track key metrics including TAC, acquisition and retention.
Provide insights and recommendations to drive business growth.
Build and maintain regular performance dashboards and reports.
Campaign & CRM Analytics
Support customer segmentation and campaign targeting.
Measure campaign effectiveness and identify optimization opportunities.
Conduct post-campaign analysis and share key learnings.
Support test-and-learn initiatives and A/B testing.
App & Digital Product Support
Monitor app adoption, engagement and customer journeys.
Identify customer pain points and improvement opportunities.
Provide data and insights to support company app roadmap decisions.
Support business case development for new features and enhancements.
Issue Management & Escalation Support
Assess customer and business impact of issues.
Support customer operations in escalation and provide updates for stakeholders.
Tech Delivery & UAT Support
Support business requirements, UAT and launch readiness activities.
Track defects, enhancements and delivery progress.
Coordinate testing for loyalty, CRM, voucher and app features.
Monitor performance after launch and highlight issues or opportunities.
Manfaat
MRL - KL SENTRAL
0.2 km
KTM - KL SENTRAL
0.2 km
LRT - KL SENTRAL
0.2 km
MRL - TUN SAMBANTHAN
0.5 km
MRT - MUZIUM NEGARA
0.5 km
LRT - BANK RAKYAT BANGSAR
1.0 km
KTM - KUALA LUMPUR
1.1 km
LRT - PASAR SENI
1.5 km
MRT - PASAR SENI
1.5 km
MRL - MAHARAJALELA
1.6 km
KTM - MID VALLEY
1.7 km
Peringatan Penting
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