Develop and maintain diverse business channels, including direct clients, local trading enterprises, cross-border e-commerce players, China-invested enterprises in Malaysia, local freight forwarders and international agents. Participate in logistics exhibitions and industry events, organize client visits and marketing activities to generate business leads and enhance local market influence.
Develop and execute comprehensive digital marketing strategies across various channels including SEO, SEM, AEO/GEO, social media, email, and content marketing to drive brand awareness, lead generation, and customer acquisition.
Develop, implement, and manage comprehensive quality assurance strategies and procedures aligned with manufacturing processes and industry best practices.
Monitor content governance risk of payment acquiring merchants per aligned SOP via measures including but not limited to Open Research, Actual testing and Framework review.
Develop and implement comprehensive procurement strategies to ensure the consistent supply of high-quality ingredients and materials for Borenos Fried Chicken, aligning with company goals and quality standards.
Ensure accuracy, quality and timeliness of reporting to feedback results achieved and to highlight areas at risk to ensure sustainable growth. Accountable for Allianz Group Reporting including Value of New Business and IFRS17, modelling, experience studies, among other.
Develop, implement, and maintain comprehensive food safety management systems (e.g., HACCP, ISO 22000) to ensure compliance with all relevant local and international regulations.