Plan, execute, and optimize paid media campaigns across multiple countries, leveraging platforms such as Meta, Google, TikTok, and others to drive app installs and engagement.
Continuously monitor app traffic, user behavior, transactions, and revenue trends to identify opportunities for improvement and optimize campaigns based on data insights.
Effectively manage media budgets across different countries and platforms within the region, ensuring campaigns achieve or exceed target KPIs, including Cost Per Install (CPI) and Return on Ad Spend (ROAS).
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As a Junior Marketing Executive, you run the day to day digital presence of Strella Consulting Sdn. Bhd. and other companies in the group across search, social, and web.
You own organic and paid search performance for the group’s enterprise software and platform brands, and you manage the agencies that deliver those campaigns, holding them to agreed targets and budgets. Alongside this, you prepare the group for exhibitions in Malaysia and overseas so that every event is properly equipped and every lead is captured.
This role suits someone with roughly 1 to 2 years of hands-on digital marketing experience who wants broader ownership. You will run day to day execution independently, with direction and quality review from the Marketing Manager on strategy, budget, and messaging.
7) To perform any reasonable request in respect of the efficient running of the site.
8) To ensure and comply to company rules, company safety, QA procedures and SOPs.
9) Maintains workflow by monitoring steps of process, observing control points and equipment, monitoring personnel and resources, studding methods, implementing cost reductions, facilitating corrections to malfunctions within process control points, initiating and fostering a spirit of cooperation within and between departments.
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