Marketing Planning Skills: Ability to design and execute marketing promotions and activities
Technical Skills: Expertise in using digital cameras, Meta Business Suite, e-commerce and social media platforms (such Facebook, TikTok, Shopee), Microsoft Excel, Adobe Acrobat, Google Analytics, online tools.
Creative Media Design Skills: Adobe Photoshop, Lightroom, graphic design tools (Canva, Photoshop, Illustrator), and desktop video editing software (like Premiere Pro, CapCut).
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Strong interpersonal and communication skills, with the ability to effectively engage with candidates, hiring managers, and stakeholders at all levels.
Exceptional organizational and time management skills, with the ability to prioritize multiple tasks and meet deadlines.
Analytical mindset and ability to leverage data and metrics for decision-making and process improvement.
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Excellent communication and interpersonal skills, with the ability to interact effectively with stakeholders at all levels of the organization.
Familiarity with basic system logic development and database structures.
Proficiency in Business Intelligence (BI): Demonstrated experience with BI tools and techniques, such as data visualization, reporting, and analytics.
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Net-Yield Protection: Set channel-specific multipliers to offset differing OTA commission structures and protect net margin per booking.
OTA Performance Analysis (Support): Prepare market-share, visibility, and conversion analysis ahead of portfolio reviews with OTA account managers, and support leadership during those reviews. (Contract negotiations and preferred-program entries are led by leadership.)
Cross-Functional Collaboration: Work with Marketing and Operations to translate OTA health checks into concrete listing improvements (amenity tags, content scores, review-score actions).
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