Project-manage end-to-end new market expansion initiatives across all markets, from business build-out through launch to post-launch stabilization.
Establish project governance for expansion initiatives, including project plans, milestones, risk management, issue resolution, and status reporting to the Head of New Market Expansion.
Act as the key link between the Market Expansion team and RTM, translating expansion initiatives into clear, executable plans at store level.
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We are seeking an experienced New Market Expansion Manager with a strong operations background to project-manage our expansion into new markets, from initial business build-out through to steady-state execution. This role reports directly to the Head of New Market Expansion and covers all markets currently under expansion.
While the role carries full project management responsibility for expansion initiatives, the ideal candidate brings hands-on retail or operations experience: someone who can walk into a store, diagnose why an initiative isn't landing, and drive it back on track, not just track a project plan from behind a desk.
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Project-manage end-to-end new market expansion initiatives across all markets, from business build-out through launch to post-launch stabilization.
Establish project governance for expansion initiatives, including project plans, milestones, risk management, issue resolution, and status reporting to the Head of New Market Expansion.
Act as the key link between the Market Expansion team and RTM, translating expansion initiatives into clear, executable plans at store level.
...
Lead and support the planning and execution of new market entries, ensuring smooth transitions and a solid foundation for long-term success.
Conduct in-depth market research and analysis (demographics, competition, regulatory landscape, and market mapping) to inform country strategies and business decisions.
Identify market opportunities and potential risks, propose mitigation strategies, and drive execution with agility and precision.
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Run structured problem surfacing with input from the operational areas (Distribution Channels, Retail Operations) and maintain a visible, prioritized improvement pipeline.
Translate Improvements into deployment plans with stage-gate governance (scope, milestones, change management, communications).
Lead Improvement workshops and events (Kaizen / VSM / PDCA) for Distribution Channels and Retail Teams.
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Lead and support the planning and execution of new market entries, ensuring smooth transitions and a solid foundation for long-term success.
Conduct in-depth market research and analysis (demographics, competition, regulatory landscape, and market mapping) to inform country strategies and business decisions.
Identify market opportunities and potential risks, propose mitigation strategies, and drive execution with agility and precision.
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Oversee daily retail operations nationwide, ensuring smooth execution, profitability, and full compliance with HQ SOPs, corporate policies, and local regulations. Act as the main liaison with HQ and escalate key risks and performance issues to Top Management.
Lead operational planning for new store openings, restructuring, and growth initiatives. Build and develop high-performing operations teams to support business expansion.
Own operational KPIs across all stores, driving improvements in sales, service quality, efficiency, and loss prevention. Oversee inventory accuracy, shrinkage control, and cost efficiency. Prepare executive-level performance and risk reports.
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Oversee daily retail operations nationwide, ensuring smooth execution, profitability, and full compliance with HQ SOPs, corporate policies, and local regulations. Act as the main liaison with HQ and escalate key risks and performance issues to Top Management.
Lead operational planning for new store openings, restructuring, and growth initiatives. Build and develop high-performing operations teams to support business expansion.
Own operational KPIs across all stores, driving improvements in sales, service quality, efficiency, and loss prevention. Oversee inventory accuracy, shrinkage control, and cost efficiency. Prepare executive-level performance and risk reports.
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